IT'S RENTED! by Honey Davis Wilkinson

Forget the weather, lift the spirit and dance for December -We well deserve it- Discover brands' treasures from Gucci, Dundas, Giambattista Valli or Valentino to LOAN, credits attached in our story. A women's team with photographer Honey Davis Wilkinson, videographer Mandy Liddell, under the art direction and style of Annie Swain. They took over London streets spreading the love with guilt-free, sustainable sparkle, an alternative to spending your money on bubbles while renting designers.

Photographed by Honey Davis Wilkinson. Art direction and styled by Annie Swain.

Filmed by Mandy Liddell. Model, Elinor Weedon at Tess Management.

MakeUp and Hair by Kenny Leung using Inika. Assistant, Heyem Alghatta.

Dress De La Vali by @endlesswardrobe. Coat by @vintageelinor. Shoes by Rupert Sanderson and bag by Gucci @mywardrobehq

Pink tulle tutu by Giambattista Valli @hurrcollective. Boots @vintageelinor. Hat @vintageelinor. Jewellery @celestestarre

Red dress by Heyami @mywardrobehq. Boots @vintageelinor. Gloves and jewellery @celestestarre

Green dress by Dundas @mywardrobehq. Shoes by Charlotte Olympia @mywardrobehq. Chains @celestestarre. Faux fur gilet @Vintage. Elinor Bag @jesseandiris

Striped dress by Gucci @MywardobeHQ. Boots @vintageIinor. Jewellery @celestestarre

Bow dress @jesseandiris. Gloves @vintageelinor. Jewellery @celestestarre

Leopard coat dress by Baum und Pferdgarten @vestiairecollective.com. Boots and gloves @vintaheelinor

White suit by Valentino @gigiboutique. Gloves @vintageelinor. Necklace @mywardrobehq