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AMI PARIS AW26 Campaign

  • Writer: 5' ELEVEN''
    5' ELEVEN''
  • 11 minutes ago
  • 1 min read
AMI Paris. Alexandre Mattiussi. Campaign. AW26. Autumn Winter 2026. Karim Sadli. Photographer. Rebecca Leigh, Saskia De Braw, George Anderson, Jia Jingwen, Dara Gueye, Mack Karpes, Elliot Belot.Mohamed Benhadda


For Autumn Winter 2026, Ami Paris celebrates the real people who have always inspired Alexandre Mattiussi. Shot by photographer Karim Sadli, the campaign is a gallery of spontaneous portraits, where a clean set brings forward each individual and the clothes they live in.

 

The casting is a manifesto of Parisian elegance and ease. Rebecca Leigh, Saskia De Braw, George Anderson, Jia Jingwen, Dara Gueye, Mack Karpes, Elliot Belot and Mohamed Benhadda have all walked for Ami Paris before; some for a single season, some across more. They come not just as models but as true friends of the house - a different personality, a different way of standing in a room.


All of them carry the house DNA in their own way, a reminder that togetherness is what happens when everyone is welcome, and everyone comes as they are.




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